Wild salmon day is coming on June 1st

Toolkit

June 1, International Wild Salmon Day, is a celebration of salmon and a showcase of what’s possible when people come together to support their recovery.

You can use the graphics and messages below to share your support in the lead-up to June 1 or on the day itself.

Use #WildSalmonDay so we can reshare your posts and stories.

Thank you for being a part of a global movement for salmon!

Looking for more sizes and languages?

Access the full toolkit for all formats.

Also available in:
French

German
Icelandic
Norwegian
Swedish

Key Messages

These key messages are here to support your voice, whether you’re sharing why salmon matter to you or celebrating a project to restore salmon rivers.

  1. Restore salmon rivers. It starts with healthy habitats.
    #WildSalmonDay

     

  2. Habitat restoration works.
    Reconnecting rivers and rebuilding estuaries is helping salmon recover. See our Restoration Stories to learn more about just a few of the projects making a difference.

     

  3. A future with wild salmon depends on taking action now.
    Salmon are at risk. Wild Atlantic salmon have declined 80% in the past 50 years, and two-thirds of Pacific salmon are below their long-term averages.
  4. This is a global effort.
    Communities are restoring habitat as part of the UN Decade on Ecosystem Restoration.

     

  5. It’s a shared responsibility.
    It will take all of us to restore salmon rivers and write a brighter story.

MESSAGES CLÉS

Voici des messages clés pour vous aider à faire entendre votre voix, que ce soit pour expliquer pourquoi le saumon est important pour vous ou pour célébrer un projet de restauration des rivières à saumon. Graphiques en français.

1. Restaurez les rivières à saumon. Ça commence par des habitats sains.
#WildSalmonDay

2. La restauration des habitats, ça marche.

La reconnexion des rivières et la restauration des estuaires contribuent au rétablissement des populations de saumon. Consultez nos « Histoires de restauration » (en anglais) pour en savoir plus sur des projets ayant eu un impact positif sur le saumon.

3. L’avenir du saumon sauvage dépend des mesures que nous prenons aujourd’hui.

Le saumon est en danger. Les populations de saumon sauvage de l’Atlantique ont diminué de 80 % au cours des 50 dernières années, et les deux tiers des populations de saumon du Pacifique sont en dessous de leurs moyennes à long terme.

4. Il s’agit d’un effort mondial.

Des communautés à travers le monde sont en train de restaurer les habitats du saumon dans le cadre de la Décennie des Nations Unies pour la restauration des écosystèmes.

5. C’est une responsabilité partagée.

Nous devons tous nous mobiliser pour restaurer les rivières à saumon et leur offrir un meilleur avenir.

Get the flag design

Enter your email to receive the design file for the official Wild Salmon Day flag.

Yours to produce and fly on June 1.

Flag reveal post
Copy & share on your socials between May 28 – May 30:
Wild Salmon Day is almost here! On June 1st, we will celebrate wild salmon and everyone working to bring them back. Whether you fish, teach, govern, or just love wild places, wild salmon need you in this.

Join thousands of people this Sunday and raise the flag for wild salmon on your social media. It will take all of us to rewrite their story.

Learn more at www.WildSalmonDay.com

#WildSalmonDay #RaiseTheFlag
Video for atlantic
Video for pacific

Get the Wild Salmon Day
flag design

Enter your email to receive the print-ready file for the official Wild Salmon Day flag.
Yours to produce and fly on June 1.

Countdown posts

Spread the word about Wild Salmon Day. Post any of these countdown posts to your channels or share with your email subscribers between May 15 – May 30.
Cold, clean water post
Copy & share on your socials between May 22 – May 28:
All wild salmon rely on healthy rivers and oceans. When these waters warm up, become polluted, or get blocked, it puts their survival at risk.

We all need wild salmon. And they need cold, clean water to thrive.

On Wild Salmon Day, let’s raise awareness about the threats they face. Together, we can drive bold solutions to secure their access to cold, clean water.

Raise the flag with us on June 1st to show you care.

#WildSalmonDay #RaiseTheFlag #ColdCleanWater
What is wild salmon day post
Copy & share on your socials between May 22 – May 28:
🚨Wild salmon sustain entire ecosystems and communities around the world. But they’re in crisis, and they need our help.

On June 1st, join thousands of people calling for bold action to restore wild salmon and their habitats.

Get involved:
✅ Raise the flag on your social media
✅ Spread the word in your community
✅ Sign the declaration

Learn more at www.WildSalmonDay.com

#WildSalmonDay #RaiseTheFlag
Flag reveal post
Copy & share on your socials between May 28 – May 30:
Wild Salmon Day is almost here! On June 1st, we will celebrate wild salmon and everyone working to bring them back. Whether you fish, teach, govern, or just love wild places, wild salmon need you in this.

Join thousands of people this Sunday and raise the flag for wild salmon on your social media. It will take all of us to rewrite their story.

Learn more at www.WildSalmonDay.com

#WildSalmonDay #RaiseTheFlag
Video for atlantic
Video for pacific
Biodiversity reel
Copy and share on your socials anytime between May 29 – June 1:
Wild places depend on wild salmon in many regions around the world. They’re the lifeblood of our rivers, coasts, and forests — and a vital part of who we are.

For Wild Salmon Day, let’s show the world why salmon matter. Join us and raise the flag for wild salmon this Sunday, June 1st.

#WildSalmonDay #RaiseTheFlag

Learn more at www.WildSalmonDay.com
Play Video
June 1st wild salmon day posts
Copy & share on your socials between May 29 – June 1:
Today is Wild Salmon Day! Across borders and coastlines, people are uniting to address the threats wild salmon face. No matter who you are or where you live, we’re calling on you to raise the flag with us today.

1️⃣ Download the Wild Salmon Flag at WildSalmonDay.com
2️⃣ Post it on your social media
3️⃣ Tag friends and family who care

Wild salmon sustain us. Together, we can call for action to ensure they can access cold, clean water everywhere they go.

#WildSalmonDay #RaiseTheFlag
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